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A totally pure white
All White is exactly what it says! Unusually, it contains no other pigment except for white, creating the softest most sympathetic colour without the colder blue undertones of a brilliant white. One of our Contemporary Neutrals, All White pairs seamlessly with Skimming Stone and Strong White for a warm scheme with a slight edge. For a clean and almost graphic finish, contrast with fresh, strong tones like Pitch Black and St Giles Blue.
Recommended Primer & Undercoat:White and Light Tones
We’re dedicated to perfecting the art of paint. At our home in Dorset, we combine the finest ingredients, 75 years of experience and technical precision to help you create beautiful spaces that stay beautiful. Even in our colour rich paints, less than 8% of the tin is the colour. The other 92% is what creates the quality, depth and extraordinary response to light that transforms your home.
Paint is like coffee. The colour is the froth on the top, but it’s the quality of the rest of the cup that makes it taste good. – Richard Ball, Farrow & Ball Co-founder
We use twelve exclusive pigments, all specifically selected for their colour intensity. We take colour seriously, so naturally, we only accept the very best. By using these same pigments to make every colour in our palette, all our shades combine effortlessly, making it easy for you to put together a cohesive colour scheme.
Deeper, richer colours
Deeper, richer colours
Packed with pigment for an extraordinary response to every kind of light.
We add generous helpings of rich pigment to create our signature look – deep colours with complex undertones. The same space that feels bright and airy in morning sun, can feel cosy and intimate by evening. Our teams design each shade under every kind of light, so it will be perfectly balanced in every setting.
Extraordinary response to light
Extraordinary response to light
We spend months carefully crafting and testing each of our paint colours to make sure they share our signature extraordinary response to light. This beautiful reaction to changing light, like bringing out different undertones or shifting intensity, is what makes our paint so special.
Interior and exterior finishes
Interior and exterior finishes
From walls, floors and furniture to radiators, skirtings and sheds, our range of paint finishes can help you transform almost any surface in your home (and outside it, too).
We even have multi-surface finishes like Dead Flat® and Full Gloss, so you can tackle walls, woodwork and metal at the same time.
Our comprehensive range is comprised of paint finishes that not only look beautiful, but offer different practical benefits. Designed for a variety of different surfaces, each finish is compatible with our high-performance Primers & Undercoats to ensure exceptional coverage, adhesion and depth of colour.
Colour Story
Complementary White
Strong White
One of our Contemporary Neutrals, the subtle urban feel of its light grey undertones add a contemporary twist to period homes, while staying in keeping with modern properties. Find out more about Strong White No.2001
Every colour in the Farrow & Ball palette is paired with a specific shade of white, these are selected to celebrate a shared undertone and create harmonious spaces alongside your chosen colour.
Our White & Light Tones Primer & Undercoat creates a wonderful base for our softest shades. Covering imperfections on your surface and adding extra depth of colour, this primer is based on our simplest colour, All White.
Made with the same natural ingredients and pigments as our topcoats, our Primer & Undercoat is the crucial foundation for creating a rich, even and longer lasting finish.
The best way to experience our colours before taking the plunge is with a true-to-colour paint sample. To help you narrow down your shortlist of shades, we've curated three of our most popular shades to help you find your perfect match.
Sample selection contains 3 x 100ml Sample Pots of our beautiful All White, Wimborne White and Pointing.
View All White Paint Colours
Here at Farrow & Ball, white is never just white. We have over twenty shades to choose from, all with different undertones to create different moods.
Rated 5 out of
5 by
peaceful from
so clean and pretty, this is a great whitebest white EVER, super fresh and clean, I love it, brightens the whole room
Date published: 2024-03-22
Rated 5 out of
5 by
Saintz20 from
White magicThe most fabulous quality and clean bright white a dream to work with perfection
Date published: 2024-03-21
Rated 5 out of
5 by
Rafa from
a simple and versatile whiteWe were bold enough to spray paint our kitchen cabinets with black and needed a non-complicated white. F&B's All White did the excellent job of adding a rich contrast to our kitchen with the All White colour in Modern Emulsion. The walls reflect all the day light and ensures our black cabinets and golden furniture stand out, whilst keeping it a warm and soothing environment at night.
The application was so easy and took only an afternoon to complete the project, as F&B has excellent quality and coverage!
Date published: 2024-02-18
Rated 5 out of
5 by
Seb B from
Beautiful colourBeautiful colour, better than I expected in my bathroom with no natural light. The colour looks very rich.
Date published: 2023-12-24
Rated 5 out of
5 by
Anonymous from
Farrow and Ball fanWe have used Farrow and Ball products for the last 10 years since we first discovered them. We have always been very pleased with their quality and service. We would not use another supplier.
Date published: 2023-12-11
Rated 5 out of
5 by
Mbhu from
Excellent qualityExcellent quality, worth it's weight in gold, can't imagine going back to Dulux anytime soon
Date published: 2023-11-29
Rated 5 out of
5 by
Kate X from
Great paint. Very exciting to work with.Perfect paint. Used Dead Flat. Complete satisfaction.
Date published: 2023-10-28
Rated 5 out of
5 by
Jo C. from
Lovely glossy shineExcellent quality paint with exactly the finish I was hoping for.
Date published: 2023-10-22
Rated 5 out of
5 by
Anonymous from
Great Product and great quality products.Great Product and great quality products. Cannot go wrong with F&B. Thanks
Date published: 2023-10-17
Rated 5 out of
5 by
Joanna R from
Brilliant!This does not disappoint. It covers beautifully and gives my imperfect walls a smooth and calming finish. I have yet to use it on wood, but I am confident I will be equally impressed.
Date published: 2023-09-19
Rated 5 out of
5 by
Love from
Paired with All-WhiteI used the exterior 6-year quality paint in All White for the entrance door as I used all white for the interior ceiling and trimming in dead flat and modern emulsion (bathroom) on other projects. The difference is the exterior is much thinner than the interior, however, it is still easily applicable. I used a metal primer paint for the doors so a little paint goes a long way as long as you use their primer. I paired the all-white with Valdo and Middleton Pink thus far. My clients love the refreshing look and I'm happy with it. I used a hand brush with all their products. I'm glad to make the switch from the other competitor.
Date published: 2023-09-18
Rated 5 out of
5 by
Anonymous from
The bestI have only used Farrow and Ball paint for the last few years. Gives good coverage with fewer coats than all the awful watery french paints! Plus no awful paint fumes inside the house and a wonderful selection of interesting and earthy colours. The best !
Date published: 2023-09-16
Rated 5 out of
5 by
Lilienthal from
Walls and Woodwork Combine as one !Just love this new dead flat pain…no sheen hardly … so soft and gentle looking. My White walls just blend into the woodwork too. No more shiny white woodwork. It is truly beautiful.
Date published: 2023-09-04
Rated 5 out of
5 by
Meisme from
Best paintThe best paint you can get. Simple as that. I can’t write more
Date published: 2023-08-26
Rated 5 out of
5 by
Ged&Saunders from
Lovely soothing white Matt with no blue glareRecommended by a friend, I was looking for a white ceiling paint that was not too stark. Painted by bathroom ceiling with just one coat. Beautiful Matt finish without blue glare
Date published: 2023-08-24
Rated 5 out of
5 by
Mrs N from
Overall very pleased with dead flat productQuality and colour of dead flat finish is excellent - does take three coats for good coverage though. Unfortunately one of the tins was damaged on arrival so very messy and lost some paint. Good resolution fromF&B though
Date published: 2023-08-21
Rated 5 out of
5 by
Ami G from
The best paint in the world!This awesome paint covers and lasts for years. This is our second project using F&B. We wouldn't use any other paint.
Date published: 2023-08-10
Rated 5 out of
5 by
palto from
Great paintAwesome paint. Great quality and seems to go a long way.
Date published: 2023-07-10
Rated 5 out of
5 by
LJH70 from
ExcellentBeautiful shade of white, great application, would not use anything else other than F&B - well worth the money.
Date published: 2023-07-03
Rated 5 out of
5 by
A Neaum from
Fabulous Dead Flat!Lovely paint. Completely matt finish on walls and wood gives a contemporary clean look. Used 'All White' in my hall, bright and cheerful.
Date published: 2023-06-27
Rated 5 out of
5 by
‘Bel from
Dead flat is an amazing finishBought dead flat All White for a south east facing dining room of an old Victorian house and pairs it with London Clay on a single wall. Looks amazing. Clean, strong lines softened by the earthy London Clay. Covered well, dried fast and no new paint smell.
Date published: 2023-06-18
Rated 5 out of
5 by
KimC from
No substitute for the bestI have used Farrow and Ball paints all over my home. It's not cheap, but quality never is. Flows so much easier than other brands. Especially Full Gloss and Modern Eggshell. Using Klarna helps brake down the cost too
Date published: 2023-06-08
Rated 5 out of
5 by
Colleen S from
All WhiteNeeded to brighten up my bedroom. I have not painted my bedroom ceiling in 17 years!
Date published: 2023-06-02
Rated 5 out of
5 by
Gudrun from
Perfect productPerfect Color and perfect product to work with to renew. Looking much better as ever before
Date published: 2023-05-19
Rated 5 out of
5 by
Anonymous from
Period home perfectionPurchased dead flat all white paint, it looks superb used on period home skirting boards, doors etc. As with all F&B products, the paint goes on well and is easily cleaned. F&B also provide great customer service.
Date published: 2023-05-09
Rated 5 out of
5 by
Janet 345 from
All WhiteBeautiful paint, easy to use and so was to clean up after
Date published: 2023-04-16
Rated 5 out of
5 by
Lambo from
My wish listWhen I pass I want to be stood in the garden and painted once a year with farrow and ball paint. It covers all the cracks and stays in pristine condition would last longer than tutankhamen
Date published: 2023-03-12
Rated 4 out of
5 by
David I.W. from
Just what was neededGood coverage across multiple surfaces for a clean and durable finish
Date published: 2023-08-10
Rated 3 out of
5 by
Anonymous from
Coverage and touch-upIs nice paint, the only problem is coverage, it needs at least 3 coats to cover, touches up really nice
Date published: 2024-04-08
Rated 3 out of
5 by
Stephen D from
All White Dead Flat Finish.I am a big fan of Farrow and Ball and decided to try the new Dead Flat finish. To be honest I am not won over. Even after two applications it looks uneven and the texture has an unpleasant feel to it. I intend to buy another finish, probably Eggshell and try again.