Walls: in & in | Shelving: in | Outer Wall: in
Last year, we launched our Painting With Pride initiative, bringing a little love to cherished LGBTQIA+ community spaces. Everyone deserves to have a safe space that celebrates, inspires and uplifts them. And we’re delighted to be able to help.
One of our projects last year was the incomparable Leslie-Lohman Museum of Art in New York, the world's only dedicated LGBTQIA+ art museum. We transformed their offices with the help of our Carte Blanche collection. The result? Sensational.
So, we were delighted to help again this year by bringing their ‘Greeting Center’ to life. We partnered with long-time friends of Farrow & Ball, the Brownstone Boys. The design duo used our paint to create a warm welcome for visitors. With columns, exposed pipes and a small footprint, it was quite a challenge but one Jordan and Barry were well equipped to handle. We sat down with them to find out more about how and why they chose to help this project.
Walls: in & in | Shelving: in
This project is part of our Painting With Pride initiative. Can you share why you feel supporting these community spaces is so important?
We know the power of stepping into a space that feels like it was created with you in mind. Design can send a message before a single word is spoken. It can say, “You belong here, just as you are.” That feeling is rare, and when you experience it, you carry it with you. So, when we had the opportunity to help shape a space that offers that kind of welcome, we led with intention and heart.
Why did this specific project with the Leslie-Lohman Museum appeal to you?
We’ve always admired what the Leslie-Lohman Museum stands for. It’s a celebration of queer identity, creativity, and visibility. So, to be invited to reimagine the Greeting Center — the very first interaction visitors have with the museum — was both an honor and a responsibility. We wanted it to feel deeply considered, a space that reflects the museum’s values from the moment you walk in. Collaborating with a team so dedicated to community and expression made it all the more meaningful.
Walls: in & in | Shelving: in | Outer Wall: in
The symbol for Pride is, of course, a bold rainbow of colours. How do Pride and colour connect for you?
Pride is about showing up authentically. Color is a language of expression. It holds joy, history, resistance, and identity. For us, it doesn’t always have to be loud and powerful. Sometimes it’s the softer, more nuanced use of color that evokes a feeling or sets a tone. Pride is about embracing the full spectrum of who we are, and color reflects that beautifully — whether vibrant or grounding, bold or quiet, it tells a story.
Walls: in & in | Shelving: in
How did did you choose the colours for the Greeting Center and what impact do they have in bringing this community space to life?
The palette we chose with Farrow & Ball transformed the space in a quiet but powerful way. , a stunning blue-green, became the anchor used across the walls and ceiling to create a sense of calm and cohesion from the moment you enter. It doesn’t scream for attention, but it sets a mood. We layered in on the trim to add richness and depth. Together, they make the space feel thoughtful and expressive, like someone considered not just how it looks, but how it makes you feel.