International Women's Day Special: Joa Studholme

International Women's Day Special: Joa Studholme

6 March 2025

For this International Women’s Day special, Patrick is joined by best-selling author, Colour Curator and leading name in interiors: Joa Studholme. The original Colour Consultant, Joa is the mind behind some of the industry’s most internationally adored shades, like Setting Plaster.

Sitting in Joa’s home — the space where she’s created so many famous hues — the two discuss everything from her earliest memory watching her mother at her dressing table to their shared stories of floristry, Etruscan Red and being sub-par painters. As a self-proclaimed ‘paint nerd’, they even touch on Joa’s favourite finish too. 

So, sit back and enjoy the most in-depth discussion of our palette yet — with an appearance from Tufnell the dog, of course. 

Spicy Bamboozle to our new Reduced Green, browse Joa’s colour choices below.

Time For One More?

Browse every episode of The Chromologist so far on our website, Spotify and Apple Music.