No. 2005

All White

Modern Emulsion

All White is rated 4.0 out of 5 by 59.
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75 Years of Perfecting Paint
  • Handcrafted in Dorset
  • Free delivery on orders over £100

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Modern Emulsion

Our softest and most sympathetic white uses nothing but the finest white pigments.

Modern Emulsion is our super-tough, easy to clean finish for interior walls and ceilings. Washable and protected against mould, it’s the best choice for kitchens and bathrooms.


Complementary white: Strong White

Key features



Modern Emulsion is a beautiful, durable matt finish with 7% sheen.

Our deeper, richer colours are available in a range of finishes with different sheen levels. Sheen always affects how colour appears: the same shade in gloss can look very different in matt. That’s why we specifically adjust the formula for every finish to make sure the balance is exactly right and you get the colour you were expecting. Our colours and finishes are formulated together, so you simply can’t have one without the other.

For interior walls and ceilings

For interior walls and ceilings

Modern Emulsion is our super-tough, matt finish for interior walls and ceilings. 

From walls, floors and furniture to radiators, skirtings and sheds, our range of paint finishes can help you transform almost any surface in your home (and outside it, too). Browse our full selection of finishes to find the perfect paint for your project.

Best choice for kitchens and bathrooms

Best choice for kitchens and bathrooms

Our expert chemists add a preservative to Modern Emulsion that protects it from mould, keeping moisture-prone kitchens and bathrooms looking fresh. So, although it makes a wonderful addition to every room of your home, it’s the best finish option for these steamy spaces in particular. 

Tough and easy-to-clean

Tough and easy-to-clean

Our super-tough superstar for washable walls, Modern Emulsion has a high-performance formula that makes it easy to wipe away spills and marks – not paint. We use high-quality minerals and strong binders to make sure it’s also resistant to knocks and scrapes. 

100% water based

100% water based

We’re proud to have been the first in the industry to transition to a completely water based range back in 2010. As a result, all of our finishes, including our tough trim and floor paints, are made with a low-odour, low-VOC water base that scores A+ for indoor air quality. 
Plus, our water based paint doesn’t discolour over time like solvent based paints can. So your spaces stay beautiful for longer.

Toy safe

Toy safe

This finish is independently tested and certified toy-safe in accordance with Safety of Toys Part 3: Migration of certain elements (EN 71-3:2019+A1:2021). That means you can and a splash of colour to toys, cribs and other surfaces little ones come into contact with. Our paints also have hardly any odour and don’t need any solvents to clean up, so you can breathe easy during application and beyond. 

75 Years of Perfecting Paint

If you've ever wondered what it is that makes Farrow & Ball so special, you'll find the answers here.

From our high-quality ingredients to our artisanal methods, our 100% water based range of finishes and responsible practices, it's about so much more than just paint and paper.

Complementary White

Complementary white: Strong WhiteComplementary white: Strong White

Strong White

One of our Contemporary Neutrals, the subtle urban feel of its light grey undertones add a contemporary twist to period homes, while staying in keeping with modern properties.  Find out more about Strong White No.2001

Every colour in the Farrow & Ball palette is paired with a specific shade of white, these are selected to celebrate a shared undertone and create harmonious spaces alongside your chosen colour.

Recommended Primer & Undercoat

Primers & UndercoatPrimers & Undercoat

White & Light Tones

Our White & Light Tones Primer & Undercoat creates a wonderful base for our softest shades. Covering imperfections on your surface and adding extra depth of colour, this primer is based on our simplest colour, All White.

Made with the same natural ingredients and pigments as our topcoats, our Primer & Undercoat is the crucial foundation for creating a rich, even and longer lasting finish.

Colour Schemes

accent Colour Pitch Black
trim Colour Mole's Breath
accent Colour Ammonite
trim Colour Cornforth White
accent Colour Blackened
trim Colour Great White

Inspiration for your project

Kitchen Ideas

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Bedroom Ideas

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Living Room Ideas

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Bathroom Ideas

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Exterior Ideas

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Hallway Ideas

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Dining Room Ideas

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Study Ideas

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Children's Room Ideas

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Nursery Ideas

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Sample Our Favourites

The best way to experience our colours before taking the plunge is with a true-to-colour paint sample. To help you narrow down your shortlist of shades, we've curated three of our most popular shades to help you find your perfect match.

Sample selection contains 3 x 100ml Sample Pots of our beautiful All White, Wimborne White and Pointing.

View All White Paint Colours

Here at Farrow & Ball, white is never just white. We have over twenty shades to choose from, all with different undertones to create different moods.


White Paint Colours

White Paint Schemes

Find inspiration for your project and view beautiful images of white paint schemes in real homes.

See our White Paint Schemes

Rated 5 out of 5 by from Just the best It's just the best paint I've ever used; it stands out from the crowd of ordinary paints
Date published: 2024-05-15
Rated 5 out of 5 by from Excellent Choice Perfect internal colour for our Grade II Listed Lodge. The rooms are bright & beautiful...
Date published: 2024-05-06
Rated 5 out of 5 by from Excellent coverage Lovely bright white, goes on really easily and a little goes a long way! I love using F&B paint and now usually my first choice.
Date published: 2024-05-05
Rated 5 out of 5 by from A whiter shade of pale… I’ve used Farrow and Ball paint many times and find the quality to be excellent. The newer water based paints are not only kinder to the planet, but there’s no smell and the paint glides on easily. I bought the Modern Emulsion and the sheen is quite matt and just perfect. The colour is a flat bright white and looks great on our ceiling against the slightly greyer Strong White. We’ve used it throughout the house on the ceilings and for the woodwork.
Date published: 2024-04-30
Rated 5 out of 5 by from All white alright! Evie our Decorator has now completely repainted our home in your great paints both indoors and outside. The results are fabulous and she really likes working with F&B paint. It covers so well and is a rich texture which goes onto the wall leaving a rich smooth texture.
Date published: 2024-04-29
Rated 5 out of 5 by from Lovely feel to it. Lovely feel. Goes on beautifully. The best of the water based gloss's by far. Is pricy, but worth it.
Date published: 2024-04-29
Rated 5 out of 5 by from Excellent paint Excellent coverage with smooth finish, required 2 coats for a professional look.
Date published: 2024-04-06
Rated 5 out of 5 by from Excellent product and colour range These are outstanding products with excellent coverage. The colour range is superb with subtle tones that change in different light conditions due to their reflectance.
Date published: 2024-04-03
Rated 5 out of 5 by from so clean and pretty, this is a great white best white EVER, super fresh and clean, I love it, brightens the whole room
Date published: 2024-03-22
Rated 5 out of 5 by from White magic The most fabulous quality and clean bright white a dream to work with perfection
Date published: 2024-03-21
Rated 5 out of 5 by from a simple and versatile white We were bold enough to spray paint our kitchen cabinets with black and needed a non-complicated white. F&B's All White did the excellent job of adding a rich contrast to our kitchen with the All White colour in Modern Emulsion. The walls reflect all the day light and ensures our black cabinets and golden furniture stand out, whilst keeping it a warm and soothing environment at night. The application was so easy and took only an afternoon to complete the project, as F&B has excellent quality and coverage!
Date published: 2024-02-18
Rated 5 out of 5 by from Beautiful colour Beautiful colour, better than I expected in my bathroom with no natural light. The colour looks very rich.
Date published: 2023-12-24
Rated 5 out of 5 by from Farrow and Ball fan We have used Farrow and Ball products for the last 10 years since we first discovered them. We have always been very pleased with their quality and service. We would not use another supplier.
Date published: 2023-12-11
Rated 5 out of 5 by from Excellent quality Excellent quality, worth it's weight in gold, can't imagine going back to Dulux anytime soon
Date published: 2023-11-29
Rated 5 out of 5 by from Great paint. Very exciting to work with. Perfect paint. Used Dead Flat. Complete satisfaction.
Date published: 2023-10-28
Rated 5 out of 5 by from Lovely glossy shine Excellent quality paint with exactly the finish I was hoping for.
Date published: 2023-10-22
Rated 5 out of 5 by from Great Product and great quality products. Great Product and great quality products. Cannot go wrong with F&B. Thanks
Date published: 2023-10-17
Rated 5 out of 5 by from Brilliant! This does not disappoint. It covers beautifully and gives my imperfect walls a smooth and calming finish. I have yet to use it on wood, but I am confident I will be equally impressed.
Date published: 2023-09-19
Rated 5 out of 5 by from Paired with All-White I used the exterior 6-year quality paint in All White for the entrance door as I used all white for the interior ceiling and trimming in dead flat and modern emulsion (bathroom) on other projects. The difference is the exterior is much thinner than the interior, however, it is still easily applicable. I used a metal primer paint for the doors so a little paint goes a long way as long as you use their primer. I paired the all-white with Valdo and Middleton Pink thus far. My clients love the refreshing look and I'm happy with it. I used a hand brush with all their products. I'm glad to make the switch from the other competitor.
Date published: 2023-09-18
Rated 5 out of 5 by from The best I have only used Farrow and Ball paint for the last few years. Gives good coverage with fewer coats than all the awful watery french paints! Plus no awful paint fumes inside the house and a wonderful selection of interesting and earthy colours. The best !
Date published: 2023-09-16
Rated 5 out of 5 by from Walls and Woodwork Combine as one ! Just love this new dead flat pain…no sheen hardly … so soft and gentle looking. My White walls just blend into the woodwork too. No more shiny white woodwork. It is truly beautiful.
Date published: 2023-09-04
Rated 5 out of 5 by from Best paint The best paint you can get. Simple as that. I can’t write more
Date published: 2023-08-26
Rated 5 out of 5 by from Lovely soothing white Matt with no blue glare Recommended by a friend, I was looking for a white ceiling paint that was not too stark. Painted by bathroom ceiling with just one coat. Beautiful Matt finish without blue glare
Date published: 2023-08-24
Rated 5 out of 5 by from Overall very pleased with dead flat product Quality and colour of dead flat finish is excellent - does take three coats for good coverage though. Unfortunately one of the tins was damaged on arrival so very messy and lost some paint. Good resolution fromF&B though
Date published: 2023-08-21
Rated 5 out of 5 by from The best paint in the world! This awesome paint covers and lasts for years. This is our second project using F&B. We wouldn't use any other paint.
Date published: 2023-08-10
Rated 5 out of 5 by from Great paint Awesome paint. Great quality and seems to go a long way.
Date published: 2023-07-10
Rated 5 out of 5 by from Excellent Beautiful shade of white, great application, would not use anything else other than F&B - well worth the money.
Date published: 2023-07-03
Rated 5 out of 5 by from Fabulous Dead Flat! Lovely paint. Completely matt finish on walls and wood gives a contemporary clean look. Used 'All White' in my hall, bright and cheerful.
Date published: 2023-06-27
Rated 5 out of 5 by from Dead flat is an amazing finish Bought dead flat All White for a south east facing dining room of an old Victorian house and pairs it with London Clay on a single wall. Looks amazing. Clean, strong lines softened by the earthy London Clay. Covered well, dried fast and no new paint smell.
Date published: 2023-06-18
Rated 5 out of 5 by from No substitute for the best I have used Farrow and Ball paints all over my home. It's not cheap, but quality never is. Flows so much easier than other brands. Especially Full Gloss and Modern Eggshell. Using Klarna helps brake down the cost too
Date published: 2023-06-08
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