Picture Gallery Red


A rich brown based red

This timeless red is based on the rich colour of the magnificent gallery at Attingham Park. A generous helping of brown pigment deepens Picture Gallery Red, bringing a unique warmth and character. As its name suggests, this ruddy hue creates a striking backdrop for works of art, be they hand drawn in crayon or expertly painted in oil. 

Recommended Primer & Undercoat: Red & Warm Tones

Complementary white: Joa's White

Picture Gallery Red is rated 4.5 out of 5 by 32.
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Back in 2010, we moved our entire range to an eco-friendly water base that’s low odour, low VOC and child-safe, becoming the first in the industry to do so. Easy to clean without harmful solvents, in tins that can be recycled again and again, our paints help to reduce the environmental impact of redecorating your home.


Every one of our paint colours is available in a range of durable interior and exterior paint finishes, each rigorously tested to ensure an exceptional depth of colour and long-lasting finish. For the very best results, we always recommend using a Farrow & Ball Primer & Undercoat – see above for the correct tone for this colour.


All Farrow & Ball finishes except Limewash contain isothiazolinones, which may produce an allergic reaction. Farrow & Ball Limewash contains calcium hydroxide which can cause severe damage in contact with skin or eyes. For further information about our products, including guidance on safe use and application, click here to view our advice pages.

Corrosive icon Harmful icon 

Limewash: Danger. Causes skin irritation. Causes serious eye damage. May cause respiratory irritation.

Exterior Eggshell and Exterior Masonry: Harmful to aquatic life with long lasting effects. Contains isothiazolinones. May produce an allergic reaction.

All other finishes: Contains isothiazolinones. May produce an allergic reaction.

Rated 5 out of 5 by from Just what I was thinking of. I had gone for Picture Gallery Red but saw Incarnadine on a YouTube vlog and so glad I did. I got a sample and it's the one for me.
Date published: 2021-06-16
Rated 5 out of 5 by from Perfect colour Spent ages trying to find the right shade and then I found gallery room red. Such a rich and luxurious look and covered and dried really well. Will definitely explore more shades with farrow and ball
Date published: 2021-03-26
Rated 5 out of 5 by from Exactly what is says on the tim Paint arrived within a few days of ordering and the communication throughout was impeccable.
Date published: 2020-11-23
Rated 5 out of 5 by from Stunning colours We ordered a sample pot of the eating room red as we was really struggling to find the right shade for our feature wall it arrived very fast only couple days so was really impressed by this,the colour was perfect plus good quality we then ordered a 2.5 litre would highly recommend this paint
Date published: 2020-10-11
Rated 5 out of 5 by from Just the colour Having bought the test pot of picture gallery red we decided it was the perfect colour to paint our living room. The paint is a wonderful colour. We were a bit disappointed that the paint didn’t cover the Farrow and Ball recommended space so we had to buy two 2.5 litres instead of the one 5 litre that we would have gone for without your description of the area one pot would cover, thus wasting money on two smaller pots. Having said that we love the colour and the paint looks lovely.
Date published: 2020-08-26
Rated 5 out of 5 by from Tip Top Result Painted inner front door in picture gallery red and am delighted with end result. Great paint finish and colour which has transformed the door. Have previously used Farrow & Ball moles breath on dining room walls again with ab fab results, wouldn't hesitate to recommend. Thank you.
Date published: 2020-07-13
Rated 5 out of 5 by from We found a dream colour! We bought this to paint on our hall way- corridor. We were never able to find this deep and rusty red anywhere else but we finally found here. We are so happy with this and as this named we are going to put pictures on the wall and enjoy this colour too. Just one thing, if you touch with wet hand, the water mark will stay, so please be careful!
Date published: 2020-06-21
Rated 5 out of 5 by from The lounge feature wall is cosy and inviting Most of my decor is fairly neutral so it was a break with tradition to try such a deep shade. I decided to do a feature wall in the lounge . All 3 walls were already in Cornforth White and the wall surrounding the fireplace was painted in Picture gallery Red. I used 2 coats of F&B red tones primer and 2 coats of emulsion. I am so pleased with the finish. Both in daylight and the evening it’s a real warm cosy colour and looks so homely with my lamps and candles in the evening. Highly recommend if you fancy a change
Date published: 2020-05-15
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